# Incentivized reviews

> Incentivized reviews are reviews or ratings that people leave in return for a reward, like cash or free coins.

Source: https://synthiya.ai/glossary/incentivized-reviews · Updated 2026-10-09 · By Synthiya

On the App Store, incentivized reviews are not allowed. Apple's guidelines say that if you try to manipulate reviews with paid, incentivized, filtered or fake feedback, Apple may remove you from the Apple Developer Program. Apps also can't force people to rate or review the app to use a feature.

Rewards also spoil the data. A review written for a prize tells you little about what people really think.

## What to do instead

Ask with Apple's built-in review prompt, at a happy moment. Make the app worth rating. Reply to reviews, and fix what people complain about. These steps grow honest ratings that last.

> **Example:**
> Not allowed: "Rate us 5 stars and get 100 free coins."
>
> Allowed: showing Apple's review prompt after a player wins a level, with no reward attached.
